12-month $228 credit for beta users · no card
For Reddit Ads teams running B2B

Reddit Ads attribution is broken on its own platform.

Reddit's pixel disagrees with GA4. UTMs get stripped. Source data dies before the form posts. Capture the subreddit, the campaign, and the landing page that actually produced the lead.

One script, every form. Source data that survives ad-blockers, cookie banners, and browser privacy.

$228 account credit · no card required · 5-minute install
“conversion tracking is gaslighting me” “pick one version of reality” “a black box” “marketing in the blind”
The Reddit reality

You spent $5K on Reddit Ads. Reddit can't tell you what it produced.

Reddit Ads is one of the most undertracked paid channels in B2B. The pixel undercounts. UTMs get stripped. By the time the lead lands in your CRM, it's "direct" or "organic social." You can't defend the spend.

Pain #1

Reddit's pixel under-reports conversions.

Privacy-first browsers, ad-blockers, and Reddit's own configured attribution windows mean the conversion count in your Reddit Ads dashboard is a fraction of what actually happened. You're bidding on bad data.

Pain #2

Cross-platform numbers don't agree.

Reddit says 12 conversions. GA4 says 8. HubSpot shows 17 contacts with "Paid Social" or "Direct." You can't reconcile any of it without a multi-hour spreadsheet audit, and even then you're guessing.

Pain #3

Sales says the Reddit leads are different.

Some Reddit traffic converts beautifully. Some doesn't. Without subreddit-level visibility on the actual lead, you can't tell whether r/sysadmin or r/devops is driving the closed-won deals. So you keep spending blindly across all of them.

How Lead Source fixes it

One script. Source data that survives.

We don’t replace your stack. We capture the lead-source chain of evidence directly, server-side, at form submission. No cookies. No browser dependencies. No reconciling.

01

Install one script

One line of code in your site’s <head>. Five minutes. No platform integrations, no plugins, no dev sprints.

02

Capture every form, automatically

Every form on every page, detected on its own. No hidden field configuration. No per-platform setup. AJAX, multi-step, embedded, all of it.

03

Source data survives the handoff

Campaign, source, landing page, full session journey. Captured server-side at submission, before anything strips, blocks, or expires.

04

One source of truth in your CRM

Push the real source into HubSpot, Salesforce, Close, Keap, Eloqua, or any webhook. Same data your sales team sees. No more “offline / direct / unknown.”

Beta program · limited intake

$228 account credit. 12 months of Starter, free.

We’re onboarding paid media teams as beta users right now. Sign up and we credit your account with 12 months of Starter pricing ($228) to spend on any plan, any time.

$228 credit on signup5-min install. No card required.
Claim your beta credit
Privacy-first by design

The reason source data survives at all.

Most attribution tools fail under privacy constraints. We work because of them, not despite them.

No cookies

No client-side storage

We capture source data server-side at submission. Ad-blockers, cookie consent refusals, and Safari ITP don’t touch us.

GDPR-ready

Aligned with GDPR, UK GDPR, APP

Outside ePrivacy and PECR storage-and-access scope by design. Customer-as-controller, Lead Source-as-processor. SCCs and IDTA in the DPA.

Isolated

Customer data isolation via row-level security

Your leads never touch another customer’s data. Encrypted at rest and in transit. Access tightly controlled at the database level.

Self-service

Data subject rights, built in

Export, delete, and restrict tooling shipped in the product. No support tickets to honour GDPR Article 15-17 requests.

Common questions

What this is, and what it isn’t.

Does this replace the Reddit Ads pixel?

No. The Reddit pixel stays for in-platform optimisation. Lead Source captures the actual source on every form submission, server-side, independent of any platform pixel. Use both. The pixel for bidding, Lead Source for what actually happened.

Will I see the subreddit-level breakdown?

Yes, as long as your UTMs include the placement. If your Reddit Ads send utm_content=r/sysadmin, you'll see it. We capture whatever UTM string is on the URL at submission time.

Why does my Reddit source data keep collapsing to "direct"?

Reddit traffic often arrives via app browsers (the Reddit mobile app, Apollo, etc.) that strip referrers. Cookies set on the click get blocked. By the time the user submits a form an hour later, the only thing the page knows is "direct." We solve this by capturing the source at the moment of the click and persisting it server-side, not in cookies.

What happens after the 12 months of credit?

You stay on launch pricing for as long as you remain a customer. $19/month for Starter, $249 for Growth. No price increases for beta users.

Will my customer data be safe?

Yes. Customer data isolation via row-level security at the database. Encrypted at rest and in transit. Aligned with GDPR, UK GDPR, and the Australian Privacy Principles. Privacy details.

What if my forms are weird?

Native HTML, Webflow, Squarespace, Shopify, HubSpot, Typeform, Jotform, Gravity Forms, Contact Form 7, Wix, custom JS, AJAX, multi-step. All supported. If something genuinely doesn't work, we fix it.

Stop guessing what Reddit produced. Know which subreddit closed the deal.

Five-minute install. $228 account credit. Source data your sales team can actually defend.

Claim your beta credit