Integrations

Works with everything you already use.

No new CRM. No new form tool. Just attribution that finally tells you what’s working.

One line of code on your website. No per-platform setup.

Start free See lead source tracking

Free to start · no card

One snippet. Every form on your site.

The Lead Source script goes once in the <head> of your website. Five minutes total. From that moment on, every form on every page is automatically tracked.

No per-form config. No per-platform setup. No integration project. We work alongside your existing CRM, form tool, website builder, or no CRM at all.

index.html
<!-- in your <head> --> <script src="https://app.leadsource.co/ft.js" data-site="your-site-id" ></script> // that's it. all forms tracked.
Form tools

Capture from any form on your site

12 integrations
Gravity Forms
WordPress’s most capable form plugin.
Set up
Contact Form 7
The classic free WordPress form.
Set up
Forminator
WPMU DEV’s form plugin.
Set up
Jotform
Standalone form builder.
Set up
Typeform lead tracking
Conversational forms and surveys.
Set up
WPForms
The friendly drag-and-drop builder.
Set up
Ninja Forms
The action-based form builder.
Set up
Fluent Forms
The fast, lightweight builder.
Set up
Formidable Forms
How to track lead source in Formidable Forms.
Set up
Elementor
Hidden source fields, and why the values arrive blank.
Set up
Google Forms
No hidden fields, but the leads are still trackable.
Set up
LeadConnector
How to pass campaign data through, and what breaks.
Set up
Everest Forms
Free drag-and-drop forms that keep every entry.
Set up
Jetpack Forms
The form block that ships with Jetpack.
Set up
WS Form
Forms for builders who want full control.
Set up
Divi
The contact form module in the Divi builder.
Set up
Cognito Forms
Forms with calculations, payments and logic.
Set up
Website platforms

Add Lead Source to the platform your site runs on

7 integrations
WordPress
WordPress lead source tracking, any theme or builder.
Set up
Webflow
One line in custom code, every form tracked.
Set up
Squarespace
Code injection on Business plans and above.
Set up
Wix
One-click install from the Wix App Market.
Set up
Shopify
For lead capture outside the cart flow.
Set up
Ghost
For content sites with newsletter signups.
Set up
Framer
Framer lead source tracking, plugin or one line.
Set up
Scheduling

Know which campaign booked the meeting

1 integration
Calendly
Every booking arrives carrying its real source, campaign and the pages that person read before they picked a time.
Set up
CRMs

See the real source of every CRM lead

12 integrations
HubSpot
Replace “Lead Source: Web” with the real source.
Set up
Salesforce
Full attribution on every Lead and Contact.
Set up
Pipedrive
Which marketing made each Pipedrive lead.
Set up
Keap
Every Keap contact, with its real source.
Set up
Close
Inside sales CRM for high-velocity teams.
Set up
Eloqua
Enterprise marketing automation by Oracle.
Set up
Copper
Connects via Zapier and fills Copper’s standard Source field.
Set up
Dynamics 365
Connects to Dynamics 365 via Zapier (Premium).
Set up
Freshsales
Connects to Freshsales Suite via Zapier.
Set up
Insightly
Connects to Insightly via Zapier, object by object.
Set up
monday CRM
Connects via the monday.com Zapier app.
Set up
Zoho CRM
Connects to Zoho CRM via Zapier (Premium).
Set up
Ad platforms

See which ads actually produce customers

2 integrations
Google Ads
Capture keyword, ad group, and gclid for every Google lead.
Set up
ChatGPT Ads
Capture attribution for OpenAI ad traffic alongside their pixel.
Set up

Tagging your links by hand? Build them cleanly with our free UTM builder.

Messaging apps

See which marketing starts the chats

1 integration
Lead Source for WhatsApp Beta
Credit each WhatsApp chat to the Google, Meta or other campaign that started it. A lead is a real message, never a tap.
Join the beta
The rest of your stack

Send every lead wherever your team works

1 integration
Zapier
Every new lead, with its real source, delivered to the CRM, sheet or board your team already uses.
Set up
Every channel, one source of truth

However a lead arrives, you see the real source.

Ads, organic, social, or direct. Lead Source attributes every form lead back to the channel that produced it, across all your connected tools.

app.leadsource.co · leads overview
Every lead attributed to the channel that produced it, in the Lead Source Where they came from report: 22 leads across 8 sources, from Google Ads and Google organic search to Direct, Email, LinkedIn, Facebook Ads, a directory referral and Bing.
5 minutes to install
One line of code. Nothing to configure.
Free to start
No credit card required.
Any form, automatically
Works on every form on your site.
Encrypted & locked
Lead data encrypted at rest and in transit.

Don’t see your tool? It probably still works.

Lead Source works at the website level, not the form-tool level. If your form lives on a website you can add a <script> tag to, we can track it. That covers almost every form on the internet.

For custom CRMs, custom databases, or non-standard form setups. We have a webhook endpoint. Send us a question.

Ask us about a custom setup

Find out where your best customers come from.

Works with whatever you use today. One line of code. Free to start.

Start free

Free to start · no card