Where your best leads come from.
Lead Source shows the ad, campaign and web page that brought in each enquiry, the moment it arrives. Then you can spend more on the marketing that wins customers.
Free to start · no card
What our customers say
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“It’s honestly one of those tools you wish you’d found years ago.”
Michael Roberts -
“We finally have a clear picture of what’s generating real business, rather than just traffic.”
Sarah Mitchell -
“Now we can track the journey from someone’s first website visit through to their enquiry.”
Maddy Mirkovic
Free to start · no card
See the exact ad, post or referral behind each enquiry.
It might be a Google ad, a LinkedIn post, a friend’s referral or the article they read at 11pm three weeks ago. Lead Source saves it on the enquiry the moment the form is sent.
- Source
- Google Ads
- Campaign
- Local Services Sydney
- /managed-it
- /pricing
- /contact
What arrives with every lead.
Name, company, source, campaign and every page they read before they enquired.
How it works.
- Step 01
Capture more of the leads you already paid for.
Put our forms on your website. Each one asks the questions you need answered and records where the visitor came from.
- Step 02
See which marketing brings in customers.
Every lead shows its real channel, campaign and the page it landed on, instead of a vague "Web".
- Step 03
Spend more on what already works.
See every channel ranked by the leads it brings in, then move your budget to the top of the list.
- Step 04
Reply before your competitor does.
On a paid plan, every new lead gets a reply from your own inbox within seconds, while they are still keen.
5-minute install
Install it with one line of code.
Paste it once into the <head> of your site and it tracks every form on every page. There are no events, tags or goals to set up.
<!-- in your <head> -->
<script src="https://app.leadsource.co/ft.js" data-site="your-site-id"></script>
// that's it. all forms tracked.Privacy-first by design
Each lead’s source is saved on our servers, not in the visitor’s browser.
Lead Source saves where each enquiry came from on its own system the moment the form is sent. Nothing sits in the visitor’s browser, so cookie refusals and cleared cookies cannot wipe it.
No cookies, nothing stored in the browser. Lead Source sets no cookies and saves nothing on the visitor’s device. Cookie refusals and cleared cookies don’t affect it.
Aligned with GDPR, UK GDPR and the Australian Privacy Principles. You own the data (the controller) and Lead Source handles it for you (the processor), the same arrangement HubSpot uses. Our data processing agreement includes the EU and UK clauses for moving data overseas.
Your leads are kept apart from every other account. The database itself checks who may see each record, so no other customer can reach your leads. Data is encrypted while stored and while it moves.
Privacy requests handled in the product. When someone asks to see, export, delete or restrict their data under GDPR Articles 15 to 17, you can do it yourself, with no support ticket.
Works with the forms and platforms you already run.
The same line of code works on every platform, so there is nothing extra to set up for each tool. See all 19 integrations or just install it.
Free to start. $19 a month after that.
Sign up free with no card and track every lead from day one. Paid plans start at $19 a month. Paid plans and services carry a 90-day money-back guarantee.
Questions.
Will this work with the CRM I already use?
Yes. Lead Source works alongside HubSpot, Salesforce, Pipedrive, Zoho, Close and Keap, or no CRM at all. Every lead is kept in your Lead Source dashboard whatever CRM you run, and it reaches your CRM through the Zapier app, a webhook or a CSV export. See integrations.
How long before I see anything useful?
The install takes about five minutes: one line of code in the head of your site. From then on, every new lead arrives with its source, campaign and landing page recorded the moment the form is submitted. The first lead after the install is the first one you can trace.
Is this just UTM tracking?
No. UTM tags are the labels marketers add to the end of a link. Lead Source reads them when a link has them, and still records a source when there are none. Every lead also shows the page it landed on and every page it read after, with both the first visit and the last one, so the campaign that introduced someone keeps the credit when they come back later through a link without tags.
What happens when I go past the free tier?
Nothing stops counting: every plan, Free included, tracks every lead with no lead cap. Free covers one site and one user. When you want more, Starter is $19 a month for three sites, two users and the Speed to Lead responder, with a 90-day refund. If you stop paying, you drop back to Free and keep your account and your data. See pricing.
Start tracking your lead sources.
Sign up free, paste one line of code, and your next enquiry arrives with its source attached.
Free to start · no card