Win more customers without spending more.
Lead Source captures every enquiry, names the marketing that produced it, and gets you replying first. Cut what wastes money, fund what works.
Works with WordPress, Webflow, Squarespace, HubSpot, Gravity Forms, Typeform and every other form tool.
Most of your marketing money buys nothing.
We show you which part works, so every dollar moves to what does.
Four steps from click to customer.
Every one of them is a place your marketing money leaks. One line of code closes all four.
Cut the waste. Fund what works. Get there first.
Three levers on the budget you already spend. That is how the same money buys more customers.
The channels producing nothing stop getting paid.
The channels producing customers get that budget instead.
More of the leads you already have turn into work.
Same budget. Fewer donations. More customers.
Sound familiar? Then it is for you.
“I don't know where my leads come from.”
Every lead arrives named, with the source that produced it.
“I feel like my agency is wasting my money.”
Every lead ranks its channel. The scoreboard settles it.
“I have Google Analytics and it has never once told me where a customer came from.”
Analytics counts sessions. Lead Source names the person who called.
“By the time I call back, they have already booked someone else.”
The first reply goes out in seconds, automatically.
Built for whoever is holding the budget.
In the first month, it finds what is costing you money.
An SEO retainer that produced one client in twelve months.
An agency turning 41 leads into 3 meetings.
A free channel quietly bringing in most of the work.
Free to start. $19 a month after, no card, 90-day refund.
One line of code. No setup project.
It goes once in the <head> of your site and tracks every form on every page. No events to configure, no tag manager, no conversion goals to wire up.
<!-- in your <head> --> <script src="https://app.leadsource.co/ft.js" data-site="your-site-id"></script> // that's it. all forms tracked.
Or have us run it for you.
You’ve seen what Lead Source does. If you have a marketer or the technical chops in-house, run it yourself. If you are the owner and want it handled, hand it to our consulting team. We run a free assessment, measure for a month, then manage your marketing against the numbers, with your dashboard as the scoreboard. We take on a select few, so spots are limited.
We assess, free
A free look at where your marketing money goes and what it brings back.
We measure
For one month we track your leads, your sales, and what is really working.
The reason your source data actually survives.
No cookies, no client-side storage. Source data is captured server-side the moment a form is submitted, so privacy rules strengthen it rather than break it.
No client-side storage.
Outside ePrivacy and PECR storage-and-access scope by design. Ad-blockers and cookie-banner refusals don’t touch you.
Aligned with GDPR, UK GDPR, APP.
You are the controller, Lead Source is the processor. SCCs and the UK IDTA sit in the DPA. The HubSpot model.
Your data sits behind row-level security.
Your leads never touch another customer’s data. Database-level access control. Encrypted at rest and in transit.
Data-subject rights, built in.
Export, delete, restrict. The tooling ships in the product. No support ticket needed to honour a GDPR Article 15-17 request.
Whatever you already run, you’re covered.
One line of code on your website. No per-platform setup. See all 19 integrations or just install it.
Things people ask before signing up.
Do I need all four parts?
No. Most people start with attribution, because that is the question that brought them here. The forms, the reporting and the speed to lead replies are in the same install and switch on when you want them.
How is this different from Google Analytics?
They do different jobs, so keep both. Google Analytics measures traffic at a population level: sessions, sources, behaviour trends. Lead Source identifies the individual people who convert, where they came from, and which source produced them. One counts the crowd. The other tells you who actually bought. See the difference.
How much does Lead Source cost?
Free to start, no credit card. Paid plans are $19 a month for Starter and $249 a month for Growth, and every plan tracks every lead your forms produce, with no lead caps. Paid plans carry a 90-day refund. See full pricing.
Does it work with my CRM, form tool, or website builder?
Almost certainly. It is one line of code on your website, so it sits alongside whatever you already run: HubSpot, Salesforce, Keap, Close, Eloqua, Gravity Forms, Contact Form 7, Forminator, Jotform, Typeform, WordPress, Webflow, Squarespace, Wix, Shopify, Ghost. See all integrations. If you can add a script tag, it works.
How is this different from other lead tracking tools?
Most lead tracking tools are built for the people you pay: agencies proving their retainer, or marketing teams proving ROI to the boss. Lead Source is built for the owner. Every lead arrives explained in plain English, not as a row of UTM fields someone has to interpret. There is nothing to connect per form and no strategy call required to see pricing. One line of code, from $19 a month, and the answer reads like a sentence: who they are, what brought them, and what sold them.
Is the data secure?
Yes. Lead emails and phone numbers are encrypted at rest and in transit, with access tightly controlled. Aligned with GDPR, UK GDPR, and the Australian Privacy Principles. See our privacy details and data processing.
What does the 90-day guarantee cover?
If you upgrade and it is not right for you, tell us within 90 days and we refund it. The free plan stays free either way.
Know where your next customer came from.
Free to start, no credit card. Paid plans carry a 90-day refund.
See pricingFree to start · no card