Typeform lead tracking

Know where every Typeform lead came from

Connect Typeform in one click. Each response lands with its source, its campaign and the pages that person read before the first question.

One click to connect, no webhook URL Works embedded or hosted on typeform.com Free to start, no card
app.leadsource.co · lead record
Grace Liang
Brightwater Logistics
Channel
Google Ads
Campaign
managed-it-sydney
Landing page
/managed-it
Typeform
Quote request
Page journey
  1. /managed-it
  2. /pricing
  3. Quote request
Salesforce
HubSpot
Pipedrive
Gmail
Google Ads
Gravity Forms
Jotform
Webflow
Wix
Typeform

Credit every Typeform response

The answers come from Typeform. The campaign that earned them comes from us.

Typeform connected in one click

Sign in, tick your forms, done. We build and manage the webhooks.

Hosted Typeforms, tracked too

A form on typeform.com keeps the visit that sent people there.

Both touches on every Typeform lead

The campaign that introduced them and the one that got the answer, side by side.

The payoff

Credit every Typeform response

Typeform records what they answered. Lead Source records why they showed up: the source, the campaign, the page they landed on and every page they read before converting. Both halves sit on one lead. Your next budget call starts there.

  • One response in, one lead out.
  • First visit and last visit on the same record.
  • Every page they read before the first question.

From Typeform

typeform · response
Grace Liang · Quote request
Name
Grace Liang
Email
On the response
Phone
When your form asks
Answers
Every one she gave
Form
Quote request

From Lead Source

app.leadsource.co · lead record
Grace Liang · attribution
Channel
Google Ads
Campaign
managed-it-sydney
Landing page
/managed-it
Referrer
google.com
Pages read
3 before converting

One response in, one lead out. Source attached.

Four screens, about a minute

Typeform connected in one click

Sign in to Typeform, tick the forms you want tracked, and that is the entire setup. No Hidden Fields, no webhook URL to copy. With the Lead Source tracking code on your website, every response from those forms arrives matched to its visit.

  • Lead Source creates and manages the Typeform webhooks.
  • Reconnect any time without stacking a duplicate.
  • Every Typeform plan, the free one included.
app.leadsource.co · forms

Step 1 of 4

Where do your forms come from?

  • Built into my website
  • A form built in a separate tool
  • A CRM-embedded form

Step 2 of 4

Which form service do you use?

  • Typeform
  • Jotform
  • Tally
  • Fillout
  • Paperform
  • Cognito Forms

Step 3 of 4

Lead Source wants to connect to your Typeform account

  • Forms
  • Webhooks
  • Offline access
Authorize

Step 4 of 4

Choose your Typeforms

  • Quote request
  • Book a consultation
  • Contact us
Done, continue

Connected. We will handle the webhooks.

Start free

5-minute install · no card

We create and manage the Typeform webhooks, and reconnecting never stacks duplicates. See the plans.

Any Typeform you build

Logic Jumps and all, tracked

Embedded Typeforms, Logic Jumps, custom branding and Outcome-based forms all arrive credited. Lead Source watches the visit and leaves the form alone. Build it however you like.

app.leadsource.co · page journey
Grace Lianganswered on typeform.com
  1. /managed-it
  2. /pricing
  3. typeform.com
Channel
Google Ads
Campaign
managed-it-sydney
The hard case, handled

Hosted Typeforms, tracked too

Someone clicks your ad, lands on your site, then heads to a Typeform on typeform.com. Lead Source remembers that visitor before they go and matches the response when it comes back. The hand-off keeps the attribution.

  • Typeforms hosted on typeform.com, reached from your site.
  • Typeforms embedded in your own pages.
  • The campaign, the landing page and the journey on both.
Typeform attribution

Both touches on every Typeform lead

A Typeform usually sits at the end of a long think. Lead Source records the campaign that first introduced the person and the one in play when they answered, on the same record. The gap between those two is the interesting part. A fortnight away and a different ad later, it is still one person with one journey.

2touches recorded on every Typeform lead: the first and the last

app.leadsource.co · first touch
Grace Liang · first touch
Channel
Email
Campaign
october-newsletter
Landed on
/blog/managed-it-costs
app.leadsource.co · answered
Grace Liang · last touch
Channel
Google Ads
Campaign
managed-it-sydney
Typeform
Quote request

How do I see which campaign earned a Typeform response?

Put the Lead Source tracking code on your website and connect your Typeform account in one click. Every response from the forms you tick then arrives as a lead carrying its source, campaign, landing page and the pages read before it.

Which Typeform responses arrive without a source?

Ones from people Lead Source never saw on your website. A hosted Typeform link shared by email or in a message, opened with no site visit first, still arrives with every answer intact. Its attribution is limited or unknown, because there is no visit to match. Everything that passes through your site is covered.

Common questions

Typeform questions, answered.

Do I need a paid Typeform plan?

No. The connect uses Typeform's standard account access, which is available on every plan including the free one. If your plan allows webhooks, and they all do, you are fine.

Does Lead Source change my Typeform?

It creates and manages a webhook on the forms you tick. It does not edit your questions, your logic, your branding or your Hidden Fields. Untick a form and the webhook comes off.

What if I connect the wrong Typeform account?

Connect the right one and tick the forms you want. Lead Source only shows you the forms in the account you are signed in to, so if a form on your website is missing, it belongs to a different Typeform account.

Will I get duplicate leads if I reconnect?

No. Lead Source checks for its own existing webhook before creating one, so reconnecting an account does not stack a second webhook on the same form.

Can I connect forms I build later?

Yes. Pick them in Forms whenever you like, and select-all plus automatic inclusion of new Typeforms is on the way.

Back the campaign behind every Typeform answer.

One click to connect. Every response arrives with its real source, campaign and page journey. Free to start.

Start free

Free to start · no card

Integrations