Dreamdata is one of the most respected B2B attribution platforms, the #1 rated in its category on G2, with a genuinely useful free tier, strong company identification, and a unified data model for complex buyer journeys. For a mid-market or enterprise B2B marketing team, it is an excellent tool.
If your need is simpler (you want to know the real source of every lead without building a data model or booking a demo for paid features), Lead Source is the lighter, transparent option: $19–$49/mo, free trial, one line of code.
| Lead Source | Dreamdata | |
|---|---|---|
| Built for | SMBs and in-house marketers | B2B mid-market to enterprise |
| What it does | Real source of every form lead, in plain English | Full B2B attribution, company ID, AI activation |
| Pricing | Free trial, then $19–$49/mo | Free tier ($0); paid is custom, demo-gated |
| Setup | One line of code | Data modeling; demo required for paid |
| Best for | Simple lead source tracking | Complex multi-touch B2B journeys |
Choose Dreamdata if you have the data volume and the team to make full B2B attribution pay off, and you want company-level identification across a long journey. Choose Lead Source if you want the real source of every enquiry today, with pricing you can see and a setup you can finish before lunch.
Know where every lead comes from without an enterprise contract.
Start freeSee the numbers: our Dreamdata pricing breakdown →
Yes, Dreamdata offers a free tier at $0/month with limited features and history. Its advanced paid plan is custom-priced and requires a demo.
Dreamdata is a full B2B attribution platform for complex journeys. Lead Source focuses on one thing, showing the real source of every form lead, with transparent $19 to $49 per month pricing and a free trial.
A lead source is where a customer came from, the ad, campaign, or page that produced the enquiry. See our full guide.
Free. Five-minute install. No credit card.
Start free →Free to start · no card