HockeyStack does not publish its pricing. The pricing page is a demo-request form, so there is no public number and no third-party figure we can verify. What we can tell you is what shapes the cost and whether it is likely to fit you.
| HockeyStack | |
|---|---|
| Pricing | Demo-gated, not published |
| Tier | "GTM Intelligence" (enterprise) |
| Includes | GTM reporting, Odin AI, scoring, enrichment, audience sync, Salesforce integration, workflows |
| Commitment | Not stated; enterprise positioning suggests an annual contract |
| Free trial | None visible |
Why there is no number, and what to do about it
Why it is demo-gated
HockeyStack sells to enterprise GTM and RevOps teams, and prices by your data volume, seats, and the modules you need. That is normal at the enterprise end, but it means nobody can price-shop without a sales call, and the answer is usually an enterprise-sized number.
If that is more than you need
Odin AI, enrichment and audience sync are built for RevOps teams. The part that grows revenue is simpler: find the channel that wins, then fund it harder. Lead Source shows exactly that, at a printed price: $19–$249/mo, free to start with no credit card, no demo required.
No demo form. Install in about five minutes, and the next enquiry arrives with its source.
Start freeComparing options? See our Lead Source vs HockeyStack → or our Dreamdata pricing breakdown →
For where HockeyStack sits among other attribution tools, see the marketing attribution software comparison.
FAQ
How much does HockeyStack cost?
There is no published price. HockeyStack quotes after a demo, based on data volume, seats and modules. No public figure has been verified. Expect an enterprise-sized quote.
Is there a cheaper alternative to HockeyStack?
Yes, if you need the real source of every lead rather than enterprise GTM attribution. Lead Source costs $19 to $249 per month and starts free with no credit card or demo. Paid plans carry a 90-day refund.
What is a lead source?
The ad, campaign or page that brought a given enquiry in. Without a RevOps team, it is usually the one attribution fact worth paying for.
See your real lead sources, no demo.
Free. Five-minute install. No credit card.
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